If the dealership chooses to hire externally instead of building with current employees, Phase 1 increases due to sourcing, screening, and boot camp execution. 

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Days 1 to 30

This is the foundation. Everything else sits on this. 

In the first 30 days, I build the Loyalty Center ™ from the ground up. 

Phase 1 is required for all engagements. 

This includes: 

• All Phase 1 system build deliverables 

• External candidate sourcing 

• Interviews and evaluations 

• Behavioral and role play assessments 

• Culture and commitment testing 

• Dream Team Boot Camp 

• Loyalty Center ™ ready team launch 

Phase 1 is not bundled into any option.